Wednesday 26 September 2012

SEO Continues to Evolve and Social Signals are Essential

In 2012, Twitter has a quarter million users, Facebook enjoys their roughly 750 million users, and Google sits at about a billion users. What that means is that there are two billion people out there searching and using social media and you have to figure out what part of that pie is yours using social signals. Thanks to Facebook and Google, search marketing is never going to be the same. But that is primarily through Google so if you want to get a good SERP ranking, you are going to need to figure out which sorts of things you can do to get the very best social signals from the Internet.
We have been shown through lots of different reports that the best websites are heavily reliant upon social signals. What that means is that they will be mixing with their audience on the crowd floor. These are the businesses that are shifting their marketing to incorporate their social channels. What makes this so vital to your survival is that it is illustrative of just how much SEO has been changed because of social media. Your probably already have some idea about this because you have undoubtedly already heard of Facebook and Twitter. This means that you shouldn't just be paying attention to them, it means that you need to actually be using them. Take definite steps to get your readers to share the content you've created. You do, obviously, need to work hard to actually make shareable content that is worth sending to your friends.

You will have a hard time getting your internal pages looked at if you site is huge. This is why social signals are necessary. Also, make sure you link inner posts. There are several ways you can approach this including new plugins that automate internal site linking. But be sure you are monitoring your blog load time so you avoid dragging it down.

If your site is large, getting eyes on your internal pages will be a hard task to accomplish. That's why you have to help them along with social signalling and sharing. Also, make use of inner backlinking with your content. This can be accomplished with the help of automation and plugins.

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